Retention rates are causing our industry concern worldwide and service excellence on the gym floor remains elusive. But what can we do about it?
This book is chock-full of practical advice that will enable gym floor instructors – new and experienced – to communicate with customers more confidently.
If you are a personal trainer working one-on-one with customers, this book will reveal some must-know communication essentials that will dramatically improve the way you relate to your clients and keep them engaged, motivated and – above all – loyal to you.
Testimonials
Kris has a wealth of experience in this area and her practical hands-on approach makes the tools and tips she presents easy to understand and apply. If you want to raise your skill-set on the gym floor to the next level, this book is for you.
David Stalker, Executive Director
Fitness Industry Association UK
Achieving meaningful and valuable interaction between instructors and members on the gym floor has often been described as the Holy Grail of facility operations. In my view there is no better world authority than Kris Tynan to explore this area. More importantly, Kris gives practical and usable advice on how to achieve, train and monitor performance. This book is a MUST BUY for any gym manager or owner, and a MUST READ for any instructor!
Richard Beddie,
Chief ExecutiveFitness NZ
This book provides a powerful insight into the reasons why trainers need to be better communicators with their customers – and provides effective answers on how to improve interpersonal and interactive skills. I can highly recommend this book for all aspiring instructors and personal trainers.
Cliff Collins, Director
European Register of Exercise Professionals
The purpose of The Interactive Instructor is simple and straightforward. It is to help the fitness personnel in today’s health clubs become as productive and effective as they can possibly be. The focus of this book is exactly right. As such, it can serve as a road map to increased productivity for every club and every trainer.
John McCarthy, Former President
I.H.R.S.A. (US)
Having the ability to connect meaningfully with your clients will allow you to positively change their lives. No matter how long you have been in the industry, by reading this enlightening book you will discover the keys to creating connections with a wide range of clients.
Nigel Champion, Executive Director
Australian Fitness Network
This book should be required reading for all fitness managers and instructors. As an industry we need to get back to basics and no one does basics better than Kris. Clearly stated principles, backed up by research and in-depth industry experience and knowledge, make it very clear what the challenges facing most instructors are, and, more importantly, how to meet them.
Mike Hill, Managing Director
Leisure-net (UK)Leisure-net Solutions (UK)
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